The Wild Network

The Wild Network's mission is to re-connect UK kids with the outdoors. Roam Free. Play Wild.

Working with a diverse group of stakeholders including National Trust, National Health Service, Green Lions filmmakers, BritDoc and the Royal Society for the Protection of Birds, we co-created a growing movement: The Wild Network. This saw the launch of a film (Project Wild Thing) and a grassroots people-powered movement composed of 15,000 individuals and a growing network of nearly 3500 organisations, all dedicated to getting kids playing outside and reconnecting with nature.

Our role initially has been to hatch and nurture the movement, acting as a creative and strategic backbone for this new 'organising'. We have helped steer the entity from start-out to start-up including the recruitment of an operating board, development of the business plan and using Swarm approaches to engage the community in participating in the spread and development of the network.


We continue to lead on brand expression, mobilisation, innovation and venturing for the Wild Network.

Channel Swarm

A scouting mission to wild Birmingham

We’re working with Birmingham City Council on a project to rewild Birmingham. ‘Wild’ as in outdoors, active, in nature, as well as resilient, cohesive, connected, and open. Like any Swarm-shaped...
February 16


Presence is a one or two day walking and wild camping expedition to help cleanse overworked, digitally frangled minds. The mission for these immersive outdoor experiences is to nurture curiosity...
January 15
WildCamp reflections from Year Here

WildCamp reflections from Year Here

Back in September, we were very excited about a collaboration with groundbreaking enterprise Year Here, who are the UK’s leading organisation for developing graduates to be leaders in social innovation...
December 10
Swarm Ventures

Swarm Ventures

Collaborative ventures where people and planet matter. We love seeing an idea turn into a venture, and working with innovators across sectors and disciplines to grow these into 21st century organisations. These are new types of ventures – collaborative ventures –...
August 24